The Sports Opportunity

Why Now?

Rapidly Changing Market Dynamics

Direct to consumer offering are increasing, sports organizations are consolidating, college sports have become professional, and team valuations may be outpacing current revenue opportunities.

Generational Timing

Between today and the 2028 LA Olympics, North America will see the largest mainstream sports expansion since the cable/satellite TV contracts and stadium boom in the 1990s.

Availability of High-end Talent

The hybrid-work era has unlocked available talent who may desire flexible work schedules that their current employer may not provide.

  • Modernized Tech Solutions

    10+ years into the sports tech and social media tipping point, many tools are outdated and too costly to organizations

  • Sportainment

    Sports organizations, municipalities, and colleges are actively searching for programming to fill venue “dark days”

  • AI-Driven Data Analytics

    CRM and BI tool usage still widely varies from organization to organization with new AI-based tools making it more accessible than ever

  • Emerging Media

    Monetization of alternative sports, streaming, gaming, and the continued fragmented media landscape

  • Exec Search & Coaching

    The sports industry is lacking in placement services for hybrid-seeking talent and maximizing the post-pandemic work environment

  • Fan Engagement

    With demographics shifting sports organizations are struggling to keep up with demands of D2C, social, and physical activations